Medieval-type illumination, captioned: I art in thien base slaying thien d00dsWalker is fully aware of the Streisand Effect, and has no interest in playing into it.

She’s not particularly up on memes. But those have a way of getting everywhere, even when you least expect them…

News story: The corporation in the novel, a thinly-veiled adaptation of Walker International, is only referred to as “the Evil Empire”…

Walker: Stupid fiction. That’s going to be our new nickname on more than one blog and forum from now on, you watch.

Blake: Why didn’t you bribe the publisher to drop the book, Master? Or to have the editors insist on changes?

Walker: Oh, I thought about it! But it’s hardly the Great American Novel. It’ll drop out of the news soon on its own, without me losing any money at all. And if I did try to kill the book, that would make the news in its own right. The story would get bigger — more expensive to contain. It might even turn into a “meme”, which cannot be killed, no matter how much you spend. Found that out the hard way.

Blake: I bet you would still find some way to handle it.

Walker: Naturally. Nuke it from orbit. It’s the only way to be sure.